1. Facebook Ads Spy Tool
2. Facebook Spy Tools

AdGenius is a cloud-based advanced spy tool for Facebook ads which currently works on advert data from different business companies in UK (United Kingdom) and USA (United States of America). This spy tool is designed for showing the users which advertisements are being used by other companies under the same niche market. TheTruthSpy is one of the free spy apps for Facebook messenger. It also offers a limited feature set on target iOS devices. If you want to access Facebook Messenger on a target Android device, you could use this app. Note that it requires a rooted target device. The TruthSpy app has a dated interface.

Facebook advertising can be very powerful if you know how to do it well. Facebook ad spy tools are a must for anyone looking to take their ads to the next level to maximize their return on ad spend. All the top CPA affiliate marketers and E-commerce guys use advanced spy tools to copy ads and full campaigns.

What are AD Spy Tools?
Ad spy tools are mostly intelligence programs which enable you to know your competitors’ ad strategy and deliver you meaningful information which in turn can help you to create your ad for an effective and profitable campaign.

How do Facebook AD Spy tools work?
Simply put, the websites scrape massive amounts of data of successful, creative and unique ad campaigns from different companies and let you check those by filtering different keywords. Some spy tools also help you in creating your own ad and prepare a report to show its probable effectiveness. You can also schedule campaigns and check their impact from different features of these programs. Overall, Facebook AD spy tools take the responsibility of providing you with a tension-free and affluent online business.

Note: Facebook hates people scraping their ads and makes it difficult as possible. If you research FB spy tools, 80% of the websites/tools no longer exist as they have been blocked from scraping the data.

Facebook Ad Ideas

Sites that are not banned are those which display ads that are not currently live. These sites give you lots of ideas for yoru ad copy and can be searched by niche.

Contents

PowerAdspy – Facebook Ad Spt Software

Considered as one of the best Facebook AD spy tools out there, PowerAdspy is a fantastic program that lets you spy on your competitors’ marketing tactics and copy them or get inspired by them to use in your own business. The website has over 1000s of people from all over the world whose responsibility is to go through millions of ads and submit the most successful ones for your benefit. PowerAdspy has a strong database with 5,000,000+ ads, 2,000,000+ advertisers and 1,000,000+ monthly updates. You can draw inspiration from these ads based on your business niche and create a unique and more attractive ad to stay ahead of your competitors.

In PowerAdspy, you can search relevant ads without wasting too much time on ads you do not need. It allows you to search by age, gender, interests, keyword, or by the landing page happenings. You can also check out your competitors’ campaigns and track their ads, angles, creatives etc. which will help you to create your ad quickly and effectively.

Pricing (Per Month):
• Basic $49
• Standard $99
• Premium $249

BigSpy Facebook Ad Spy Tool

Best Ad spy tool for agencies

Bigspy is an all round spy tool for monitoring ads on the biggest platforms in the world: Google, Facebook, Pinterest, Youtube, Instgram etc.

Bigspy goes down the freemium route with a free plan for small users, you get 5 queries per day. Anyone serious about Facebook advertising will be looking at the Pro account with 250 searches per day along with 250 ads tracked and 250 ad downloads. The Elite version is best for agencies with multiple users and unlimited data.

Bigspy’s dashboard is super-clean and intuitive with a ton of filtering options; Country, CTA type, creative type, device etc.

I did a search for ‘dog beds’ targeting USA only from the last 12 months and got 305 ads.

Once you have have refined your ad list, you can filter by the length of time they have been running – its unlikely people are going to be running ads for 170 days if they are not profitable. Bigspy also has their own measure of ad quality with their ‘Heat’ metric.

Adfox

AdFox is a Russian-based Facebook advertising intelligence software for providing insight into the competitors’ campaigns. It has a database-oriented filter platform which allows the user to view the exact ad based on his preferred niche. You can also search for an ad you liked before by using the advertiser’s landing domain in the search box.

Along with providing insights on campaigns created by other companies, it helps you to choose your own angle, target audience and keep a track of its effectiveness. It also lets you view ad engagement level, clicking and buying rate etc. so that you can improve it later.
Additionally, Adfox lets you monitor specific ads and save those for future reference. It also helps to reduce the user’s CPC and improves CTR by providing helpful statistics.

Pricing (Per Month):
• No fixed amount.
• Payments can be chosen on three levels of settings.

AdGenius

AdGenius is a cloud-based advanced spy tool for Facebook ads which currently works on advert data from different business companies in UK (United Kingdom) and USA (United States of America). This spy tool is designed for showing the users which advertisements are being used by other companies under the same niche market.

However, most of the ads displayed on the website are sponsored ads but usually not displayed on the advertiser’s own Facebook page. The website also has a first-hand experience of specializing in mobile-based ads. It consists of about 80% of their total ads and is aligned with Facebook’s usage statistics. Moreover, about 85% of their displayed ads are mainly newsfeed ads which are displayed on desktop and tablet only.

The website follows an advanced keyword-based search system which allows you to find out the desired and relevant ads based on media type, link type, website type etc. You can also view them based on most recent, most viewed, most liked, most clicked, most searched ads etc. Another facility that the website offers is their full ad exposure program which allows you to see everything in an ad from ad description, ad headline, call to action button, last seen option to number of likes, comments and shares in such a way that you gain meaningful and helpful insights for creating your own.
Pricing (Per Month):
• All features £149 – £199

Cons
• Works mostly for ads in mobile devices.

AdPlexity

[Update Sept 2019: Adplexity have stopped supplying this tool, think Facebook were getting pissed off. They may have just paused the service until they can start scraping ads again]

AdPlexity is another amazing intelligence tool to step up your ad game in this competitive marketing sector. Even though the website is relatively new, it has already earned a favorite spot in many users’ list all around the world. AdPlexity draws attention the most for its stunning and vibrant layout created for beginner and expert users. Its modern design has all the essential guidelines needed to find your way around your competitors’ ad strategy and master the art of online marketing by creating your own ad.

AdPlexity has a huge database, with campaigns from 75+ countries including all the major ones. It allows you to view campaigns running on different devices as popup traffic sources and grants you real-time insights. You can also download other landing pages with images, CSS, JavaScript etc. directly from AdPlexity.

The software also has an advanced filter system where you can search not only by keywords but also by publisher, adviser, affiliate network etc. Moreover, you can find hundreds of ads promoting offers from different affiliate networks.
Pricing (Per Month):
• $199 all inclusive.

Macaw Ad Spy Tool

This is one of the latest Facebook ad spy tools on the market. Macaw reached out and gave me access for 10 days to see what the platform is like.

Macaw lets you filter your search by ad formats, apps/sites, dates and targeting – you can search for ads specifically targeting women with iphones for examples.

Macaw was built for the Russian market and gives you the ability to check ads on myTarget, which is a huge source of ads in Russia.

Search example: ‘writing course’ targeting USA only

I filtered the results to the last 365 days and got 45 creatives to look through.

Hovering over the ad gives you the full ad text which you can download as an archive. Macaw also shows you all the countries the ad is targeting and the landing page link so you can examine the user flow.

Macaw has another section called ‘applications’, which shows you all the ads by the biggest apps in the world. Here’s an example of some of Tiktok’s data with 81K+ Ads in the Macaw database.

You can also see how Tiktok have been heavily targeting Mexico and Brazil to expand their reach.

Overall, Macaw looks like a great tool if you are heavily into Facebook ads.

Social Ads Tool

Social Ads tool is a premium service for managing and optimizing Facebook ads. It is known for its strong security and trustworthy data as the website itself is a Facebook marketing Partner. Social Ads tool isn’t officially a spy tool, but you can still use it for the same purpose as it lets you modify your own ads based on the other competitors’ spending behavior.

You can select your target audience and switch on the website’s optimization engine and get access to multivariate testing rules prepared by the website’s marketing experts. Data analysis is simple and meaningful insights can be gained quickly even from a large amount of data. For international users, the website features multiple languages for convenient working. English, Spanish, Turkish, Portuguese, Russian and Italian are the currently available languages on the platform.

Social Ads Tools is a very fast software that can generate 4800+ different ads in less than a minute. The website also offers a slick ad-generation tool which allows the user to check out and prepare an easy campaign. If you do not want to spend every day on optimizing and promoting your ads, Social Ads Tools comes in handy as the program helps you do the both if you take their services.
Pricing (Per Month):
• No fixed amount.
• Price varies depending on the user’s needs.

If you do not want to use paid tools and only looking for some quick inspiration, you can try these free tools:

Here’s a couple of places to find facebook ad inspiration

AdEspresso Facebook Examples

As you can already assume from the name of this popular Facebook AD tool, it focuses on helping you to optimize your ads as easily as making an espresso coffee. Therefore, the visually pleasing website lets you gain the highest amount of benefit just from following the well-informed dashboard. Basically, it is aimed towards people who are new to using spy tools and features a Canva integration web design tool that works excellently for creating and editing images for ads.

In AdEspresso, you do not only gain access to millions of ads designed by your competitors or other successful business companies but also create variants of your designed ads. The website provides you with an advanced metric data result of your campaign which helps you to track and improve your projects.

Swiped

Swiped is a great site for understanding why some Facebook ads work. Along with a lot of facebook ad swipes they also have details on why the ads work.

If you don’t want to pay for any expensive Facebook ad spy tools, you can do all your ad spying manually. Here are a few simple steps.

1. Visit all your competitor’s websites, especially if you know they are doing Facebook retargeting

2. Like every major competitor’s Facebook page and engage with their posts and ads

You will now start seeing all their targeted ads on Facebook in your FB stream. You know need to use a screenshot tool like Awesome Screenshots to grab a pic of the ad. You can also add some notes on why you like certain ads or why you think they work.

3. Upload all your facebook ad swipes to a platform like Trello or use Pinterest and make the board private.

To get more examples, go to your Facebook Ad preferences and select the category you are researching. You can now view more examples of ads people have been using.

Further Facebook Advertising Resources/Hacks

Facebook As Hacks Group – by Cat Howell

Facebook Ad Buyers Group – by Tim Burd

Facebook Ads Spy Tool

Have you ever looked into the best Facebook Ads spy tools existing in 2020 just to peek and sneak tips to get inspired and try them with your Ads?

Well, if you haven’t yet, you should!

There are, in fact, so many tools on the web we could rely on – paid or free - for us to grab, use and improve!

Many companies have been trying out different tactics and metrics to improve their Ads during the years, especially if they’ve been around for a long time. They’ve been testing and checking out what has worked for their Ads and what hasn’t by changing strategies, so ... if it worked for them, why shouldn’t it work for you?

Let’s discover together, through our article, which ones are the best Facebook Ads Spy Tools in 2020 for you to use and check those Ads that could fit your strategy:

1. The importance of Facebook Ads Spy Tools in 2020
2. Top 4 Best Free Facebook Ads Spy Tools in 2020
3. Top 4 Best Paid Facebook Ads Spy Tools in 2020

1. The importance of Facebook Ads Spy Tools in 2020

Facebook Ads started out on November 6, 2007 and since then, they’ve grown into an advertising powerhouse for brands and online marketers!

Today you can choose from numerous types of campaign objectives, targeting options, audiences, placements and formats when creating your campaigns, and keeping updated is getting harder and more expensive!

Facebook Ads has become a competitive landscape for merchants and affiliates, as they are well aware of the potential revenue due to its precise targeting options, data and insanely high ROI that its platform can deliver to their business.

How can we create a well-structured campaign that’s fully optimized for your offers and that can pick up with traffic?

It’s going to take a bit of work to discover the results in high earnings per click (EPC) and conversion rates (CR) for your campaign but we can start by peeking through the best Facebook Ads spy tools in 2020 to see what’s working out for our competitors!!

Facebook Ads Spy Tools are here to show us exactly what our competitors are doing and allow us to discover the different ways and strategies they are improving in order to get better Facebook Ads results.

We are able to actually see how they are using social ads and how it’s successfully working their business.

You’ll be able to check the creatives used, the Ad copy, the targeting options and audience lists that are working for their business, and so much more!

Search for the best Facebook Ads Spy Tool for your niche and get inspired!

It’s not about copying and pasting your competitors’ campaigns and expecting good results! Never have this misconception about how Facebook Ad Spy Tools work.

You should study their moves and actions in order to practice them yourself, and try them out with your next moves on your Facebook Ads!

Meaning that you always need to stay on top of your game by checking out what your competitors are doing.

This way, you will know exactly what to incorporate in your strategy and what you shouldn’t, in order not to waste time or resources, and as we said, if it works for them, why shouldn’t it work for you?

It’s all about leveraging useful data and collecting it from Facebook Ad Spy Tools to create high converting social ads!

So, let’s get started and improve those Facebook Ads results and dive through our favorite top 4 best free Facebook Ads Spy Tools in 2020!

2. Top 4 Best Free Facebook Ads Spy Tools in 2020

Top 4 Best free Facebook Ads Spy Tools in 2020 we’ll overview:

• Facebook
• AdEspresso
• Swipe-Worthy

Facebook

How not to mention and relay on Facebook itself?

That’s right! Facebook has its Facebook Ads spy tool for you to use, free!

You can peek at theads that a Page is currently running on Facebook, Instagram and Facebook Company Products, even if you aren't part of the intended audience.

To see a Page's ads you would need to Go to the Page, Select See More in the Page Transparency section and under “Ads”, from this Page select Go to Ad Library.

Facebook Ads spy tool will let you discover what ads are working at the moment based on what you are offering, and it also helps you identify which hooks and CTAs advertisers are using in your niche!

Using Facebook Ads spy tool is good for a start and it could be something you could integrate with other Facebook Ads spy tools.

This is because it’s quite limited.

You are able to check many things like researching creatives, ad copy, and CTAs.

What’s not possible to check is the historical data of how long an Ad has been running to see the Ad effectiveness, or which is the most successful of the many Ads shown in a group, or which audience targeting has been used for the ads, and all this information is necessary and important to know in our “spying” research to improve and try a strategy for our Facebook Ads!

But we think it’s a good start and worth trying!

Especially for new affiliates who are just starting out and still need to get the hand with spying tools. Knowing what to discover and what’s needed to search for more.

AdEspresso

AdEspresso, with over 1.5 million Facebook and Twitter Ads, gives you so many examples to learn from about your competitors and it’s very easy to use!

You can find your own inspiration for your Facebook Ads based on what you feel fits you most comparing all your competitors Facebook Ads.

On their Tool, you can peek at each snapshot of each Ad, as well as the headline, text, post link and other Ads from that same advisor.

Some features AdEspresso also includes:

• Clean, easy to understand visual analytics.
• Customizable dashboards, allowing you to pinpoint top-performing ads and focus on the numbers that mean the most to you.
• Detailed metrics for those who want to dig deeper.

BigSpy

For being a free tool, BigSpy has a lot to offer, but it doesn’t have much to check regarding the audience and targeting statistics. We are not saying it doesn’t have it at all, but it’s limited. Still great to start out with.

In order to check the efficiency of a Facebook Ad, it’s necessary to have more information, but you can find a good part of the information you need with BigSpy anyways and, by clicking “a creative”, it will redirect you to the Ad campaign and Facebook, which we find pretty smart.

Facebook Spy Tools

You can also search by marketing objectives and CTA and find the top Ad and trending creatives in your market!

In addition, from the creative or advertiser in the list of search results you can add them to your collection and get free updates when a new campaign is run from that advertiser, keeping you always updated in new strategies!

So, if you’re only running a handful of campaigns and really don’t need all the “extras” offered by premium platforms, then you should for sure consider BigSpy as your option.

But if you do need to know more about your competitor’s Facebook Ads then, you’d still need to make some independent research on other tools to find out more about what you need to know.

BigSpy’s Facebook Ad spy tool is, for sure, really great for being free and if you’re just starting out, or don’t want to invest, or can’t afford to invest a certain amount of money yet in competitive intelligence research tools, then go ahead and try it out!

Swipe-Worthy

Swipe-Worthy breaks down the dynamic elements of an Ad to assess why it’s working instead of actually going through Ad screenshots.

They have a collection of case studies for you to study and check your competitor’s strategies!

This gives you full access to collect your competitor Ads case studies and find inspiration for creating your own campaigns without struggling to figure it out by yourself!

It will show you cool designs and catchy slogans and it focuses on buyer’s psychology and campaign strategy that will give you the opportunity in creating your own winning campaigns.

Of course, as every free Facebook Ad Spy Tool, it has a limited database number of search results. Since it’s more of a case study of strategies of your competitor’s Facebook Ads, it won’t update you with the latest trends or show you which Ads your competitors are using at the moment.

This doesn’t mean it’s not useful!

This tool is great for you to make a deeper research to fully understand the concept of that strategy in use by your competitor that is making their business strike, and all you’ll have to do is learn from it, and achieve better results with your Facebook Ads!

3. Top 4 Best Paid Facebook Ads Spy Tools in 2020

Top 4 Best Paid Facebook Ads Spy Tools in 2020 we’ll overview:

• MagicAdz
• AdSector
• AdPlexity eCommerce

PowerAdSpy

PowerAdSpy is so powerful for your Facebook Ads that gives you the possibility to spy on Google Ads, Google Display, YouTube, Instagram, Reddit, Quora and Native Ads!

It’s a great resource for any marketer who wants to look beyond the creative and Ad copy, searching Ads by keyword, domain and advertiser and sort by the newest Ad, longest-running Ad and social engagements stats as well as targeting option and landing page properties, and so much more!

This tool gives you full access to more than 80 million ads in 88 different languages across 198 countries.

For sure, these statistics are appealing!

In fact, many successful digital marketers are using PowerAdSpy to spy on competitor’s campaigns and leverage the data collected to create working campaigns for their clients!

The free version is limited, of course, but you can check out for their pricings on their chart, and see which plan fits you best!

What are you waiting for?

MagicAdz

MagicAdz has a huge database of Ads across 49 countries and it can also find uncloaked affiliate Ads, cloaked affiliate Ads, and suspected cloaked Ads, all in one!

This Facebook Ads Spy tool will help you find actual landing pages used by advertisers and analyse their strategies and sales funnel to understand how to move with your Facebook Ads.

Pretty cool, isn’t it?

What many marketers like to do smartly, is to also sort by comments to find engagement on Ads finding winning campaigns.

It’s also easy for marketers who work on multiple offers at a time!

It would have a five star if there would be the inclusion of other social media channels and traffic sources, but, as per Facebook Ads, it’s incredibly a win!

Who knows, they might implement it some day!

Check their prices and see which plan fits you best!

AdSector

This is an incredible Facebook Ad Spy Tool that you would be an enthusiast to know about!

AdSector is a features-rich innovative Ad intelligence software that allows you to filter results by affiliates’ network and tracking system to find the top-performing Ads in your niche, uncover your competitor’s strategies and create your own winning campaigns.

You will also have the ability to download competitors’ landing pages, audience targeting and detailed analytics on each creative!

You filter by interest and understand the intent of the Ad and search page content to uncover eCommerce platforms and sales funnels too.

Of course, you would need to have a high budget in order to use their Facebook Ad Spy tool since it’s pretty expensive but, as we all know, a good investment always brings good results!

Check out their price and get started!

AdPlexity eCommerce

Their platform is easy to use, and you can search competitive Ads using keywords, advertisers’ URLs, publishers, affiliate networks, country, and traffic sources!

AdPlexity offers all this with six different tools for you to choose from!

That’s right! You just have to figure out which one is the best for you and... get it!

All AdPlexity eCommerce tools will provide you with a range of data related to the world of eCommerce and affiliate marketing.

They’ll give you full access to information on market trends, product and store value and other related data.

AdPlexity lets you analyse online markets and keep track of what your competitors are doing.

Their products have been designed to quickly and accurately provide you with data relevant to your company and industry!

Check out AdPlexity Facebook Ad spy Tools and Prices and discover your best fit to create winning campaigns in record time.

Here we come to our conclusions.

We have fully understood that Facebook Ads Spy Tools are helpful to grab the best insights and tips of your competitor’s Ads and why they are working!

Think of social Ads as a long-term game and not as trying to find a shortcut to overnight success.

It’s important to spy on your competitor’s Facebook Ads to discover and easily practice their strategy efficiently through the best Facebook Ad Spy tools in 2020, but remember, they won’t do all the work for you!

Now that we’ve covered all the best Facebook Ads Spy tools in 2020, are you ready to check our other article on how to launch a profitable e-Commerce campaign on Facebook Adsand Which affiliate offers make money on Facebook Ads?